Printed Instructions: Reduce Buyer Remorse
How to use printed instructions to create satisfied customers. Clear, tangible instructions make sure buyers get maximum value from your product because they know exactly what to do.
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Welcome Packs: Surprise & Delight New Customers with a Wow Experience
What happens when someone buys from your business for the first time? Are you just relieved you’ve made another sale? Or do you do something extra to make buying from you a special experience for them? Why use a Welcome Pack?…
Top Tips for Choosing Perfect Images for Print
Why good quality photos matter when you print, and how to get yours right When you’re marketing your product or service, you only get one opportunity to engage your reader. Images quickly get the reader’s attention – and keep it. They’re…
Stock Photo Site Super List
When you’re choosing stock images, take care. Especially when you’re creating printed materials. Some of the websites below offer completely free images. No attribution is required. Others have a mixture of free and paid images. A few are fully commercial. Whatever…
5 Essential Strategies to Encourage Customer Loyalty
If your business is using most of its marketing time and money trying to sell to new customers, perhaps making sales is much harder than it needs to be. The most valuable resource in any business is the people who’ve already…
