Is the top of your sales funnel a black hole?

Is the top of your sales funnel a black hole?

Sometimes – or most of the time? Many small business struggle to deliver their service consistently, and at the same time continue generating more leads and nurturing repeat business. It’s so easy to get embroiled in your business, making sure customers…

Australian Paper Sizes

Australian Paper Sizes

Sizes below are the common formats used in print production in Australia. Using standard sizing allows for efficient utilization of paper, and matching to standard envelopes and packaging. That said, there are good arguments for using custom shapes and sizing –…

Paper Weights – gsm and all that

Paper Weights – gsm and all that

Australia uses metric paper measurement. Paper and card stocks are graded according to gsm (grams per square metre). A higher gsm means a heavier/thicker stock. Papers are generally 60 to 180gsm, card stocks range from 200gsm up. Basic Laser Bond (Copy…